
I’m a creative thinker at the intersection of design, business, and culture. With a background in Communication Design and Strategic Design & Management at Parsons, I combine visual storytelling with strategic insight to transform ideas into meaningful solutions. My work spans branding, information visualization, and cultural research, while my independent studies in economics and finance expand my perspective beyond the studio.
Whether leading projects, designing experiences, or exploring entrepreneurial ventures, I approach every challenge with curiosity, structure, and creativity. I believe learning is not limited to the classroom—it’s a journey of experimenting, iterating, and connecting disciplines to create impact.
Conduct comprehensive stakeholder interviews to gather project requirements, perform in-depth user research to uncover pain points and preferences, and analyze market trends and competitor offerings.
Engage in brainstorming sessions to generate innovative ideas, create wireframes to establish layout and functionality, and develop high-fidelity prototypes that bring the design to life.
ensure the design effectively meets user needs and functions as intended. This phase focuses on validating design decisions and making necessary adjustments based on user feedback.
To finalize the design and oversee its implementation while evaluating its impact. This phase ensures a smooth transition from design to development and assesses the success of the project post-launch.